The paradigm of sustainability is a new way of seeing post-industrial societies and their relationship to the natural environment, it is a recognition of the fundamentally unsustainable nature to the industrial model of development, and an awareness of a need for radical change within its economic and technological infrastructure, in order to achieve a sustainable circular economy.
The 20th Century, driven by scientific and technological advances, was a time of remarkable change for human civilization. But it was also a century when the extraction of many natural resources began for the first time in history to follow an essentially exponential growth path.
Humans design things, we build systems with the available resources, scientific knowledge and engineering know-how to make our lives better. We experiment test ideas and options keeping the ones that work